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Wow! Momo in part of its expansion into tier-2 cities across India, opened its first outlet in Indore. With this launch, the Wow! Momo has expanded to 24 cities across the country.The launch, which happened on the weekend before Diwali, took place in Indore’s Nexus Treasure Island Mall that is home to a raft of Indian and global brands including Marks & Spencer, Sephora, Body Shop, Sunglass Hut, Hamleys, Jack & Jones, Tommy Hilfiger, McDonald’s among other retailers.Earlier in October, Wow! Momo announced opening a digital outlet: Wow! Momo, and had set up three shops in the metaverse, becoming the latest brand in a legion of global and Indian brands that expect metaverse to become the next frontier of e-commerce.In September, Wow! Momo had raised Rs 125
Crores at a staggering valuation of INR 2125 Crores. Wow! Momo has been successful in creating a category and converting a small roadside snack into a
formidable national brand across the country; similarly with Wow! China its redefining Desi Chinese taking it to the Pan-India audience and therecently launched Wow! Chicken aims at Indianizing fried & grilled chicken in the country.Metaverse is a digital world where users interact and conduct businesses using their digital avatars
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