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The Woman’s Company: Empowering Sustainable Retail and Health in India


April 18, 2023 | By Dhwani Thacker

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In a world where sustainability and organic products are becoming increasingly important, a startup that is paving the way for women’s health and well-being has caught the attention of many. The Woman’s Company, founded by Anika Parashar and Roopam Gupta is changing the face of the retail industry by empowering women and creating organic, biodegradable pads, tampons, medical-grade silicone menstrual cups, biodegradable razors, and recyclable urination devices – all Made in India.

 

Parashar and Gupta launched the company with a strong focus on sustainable and eco-friendly products for women’s health. The startup has received an encouraging push due to the pressing need for sustainable products, especially in the women’s health sector.

 

One of The Woman’s Company’s unique selling points is the world’s first teenage pad, specially tailored to the bodies of young girls and made from ultra-soft materials. The company’s urination devices are one-time-use, disposable, and biodegradable, allowing women to avoid contracting UTIs and other infections from public toilets.

 

Parashar has a long history of building women’s health and brands in India. Her passion for creating and providing meaningful solutions for women’s overall health and wellness has driven her to build a company that prioritises women’s health over anything else.

 

The Woman’s Company’s commitment to providing organic and biodegradable products has earned the startup the title of the second runner-up of the Retail Startup Awards, a recognition that motivates the team to continue building a positive impact on society, womanhood, and the planet.

 

Both Parashar and Gupta firmly believe that the Indian retail industry is a mammoth ship with a common goal of bringing in opportunities for jobs and product innovation. As e-commerce evolves, the retail industry is only bound to grow multifold.

 

As The Woman’s Company continues to empower women and change the face of the retail industry, the startup is sure to inspire other entrepreneurs to build businesses that prioritise sustainability, health, and well-being


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